
Are you the cat? Let me hear you say MEE-OW.
How many things do you do because it’s convenient? How many people are you doing business with because it’s convenient. Not that they offer remarkable and unparalleled convenience, but it’s just convenient for you to keep doing the same things with the same people. I’ve often heard the saying; “the devil you know is better than the devil you don’t”. Hmm. Sorry don’t get it. In my view those are the words of a scaredy cat. The cat that’s about to be killed.
What do you do that’s convenient even though you know there is better out there. Do you have your car serviced at the same garage even though they are rude? But they fix it right the first time…sometimes. They are convenient though. They’re right around the corner and you know how their system works. How about the I.T. company that takes forever to get things done. You want changes made to your network but they’ll get to it when it’s convenient…for them. The thing is your billing is already set-up with them and it’s easier than finding a new company.
Out of 10…I’d give them a 5
In both of these examples, who is being affected the most? Is it really convenience? Or is it fear or laziness? In my decade of web development I’ve heard stories like the following all too often. It’s always puzzled me. Prospective clients would tell me that their current web designer was one of the following things: hard to get a hold of, not very creative, really expensive, hard to work with, not very knowledgeable with search engine optimization, and my favorite they aren’t great but they’re not horrible either. I’d hate to be accused of expecting exceptional service. I’ve heard each of these more than once and after each of these statements I’ve heard, but we’re already set-up with them so I hate to change. Make sense? Hell, it’s just your business.
Declaration of Independence from the uncaring
I have proposition. From this point forward, let’s collectively refuse to work with the rude, hard to do business with, and just plain old uncaring of the world. If we pay someone to have our best interest at heart, then let’s accept only the type of treatment that shows that.


